The Alpine holiday hotel industry is facing significant changes that are challenging traditional recipes for success. The Alpine Hospitality Summit, which will take place on May 15, 2025, in Kitzbühel and will bring together top-class representatives from the industry, will address these key future issues. The event is already sold out, underscoring the strong interest in the topics discussed.
The summit will focus on the transformation and realignment of the industry in light of changing guest needs, rising costs, stricter regulations, and pressure for energy-efficient modernization. Experts emphasize that the positioning of Alpine hotel properties is currently undergoing fundamental change. A key point of discussion will be the economic situation of the businesses, which are increasingly under pressure as rising costs and debt service obligations strain profitability.
The summit will present new approaches and business models designed to address these uncertainties. These include sustainable construction methods, innovative operating concepts, the future of family hotels, so-called "sense hotels," the trend toward longevity as a business model, and new financing and investment approaches. The growing density of regulation and opportunities for deregulation will also be addressed.
and 