The Rax cable car in Lower Austria is considered a significant landmark of the Vienna Alps and welcomes around 200.000 passengers annually. Since its opening in 1926 as Austria's first passenger cable car, it has been a mainstay of tourism in the region.
To continue to meet the demands of modern visitors, extensive modernizations have been undertaken. The new attraction concept, "Pioneers & Free Spirits," is intended not only to honor the region's history but also to set contemporary accents. With targeted investments in infrastructure and visitor offerings, the Raxalpe is proving itself to be an ideal destination for both those seeking relaxation and mountain lovers.
Tradition and innovation: The history of the Rax cable car
The Rax cable car opened in 1926 and was a technical sensation at the time. It was developed to make the Rax Alps, one of the most popular hiking areas for Viennese people, more accessible. The cable car's design made it possible to overcome the approximately 1.000 meters of elevation between Hirschwang and the high plateau in a short time – a previously arduous undertaking.
Over the decades, the Rax cable car has established itself not only as a means of transport, but also as a starting point for numerous mountain tours and hikes. Due to its historical significance, it has been included in the Austrian cable car inventory, which lists technical monuments particularly worthy of preservation.
“Pioneers & Free Spirits”: A new concept for a destination rich in tradition
As part of the "Pioneers & Free Spirits" program, new experience points were created along the Rax Alps. The "Infinity Gate" installation symbolizes the journey into the unknown and invites visitors to broaden their horizons. This motif is complemented by the giant "140" sculpture, which commemorates the 140th anniversary of mountaineering on the Rax.
On the newly designed "Welcome Terrace," visitors can enjoy expansive views of the mountains as soon as they arrive at the valley station. The installation of the so-called "Sigmunds" – ten comfortable couch elements – also pays tribute to the famous psychoanalyst Sigmund Freud, who himself often hiked on the Rax. These elements not only offer relaxation, but also combine cultural heritage with modern leisure activities.
Modernization of infrastructure: accessibility and comfort
A key component of the renovations is improving the infrastructure. Particular attention was paid to accessibility. Accessible restrooms were added to the valley station, and a family room with changing facilities and a nursing corner was installed. These measures now allow families with small children and people with limited mobility to comfortably enjoy their trip to the Rax.
The new information boards at the valley and mountain stations tell the story of the region, the cable car, and mountaineering on the Rax. This creates an authentic, holistic experience that combines tradition, nature, and technical innovation.
The economic and touristic importance of the Rax cable car
The Rax cable car is far more than a means of transportation. It represents a significant economic factor for the region. Tourism around the Raxalpe contributes significantly to stimulating the local economy, for example through overnight stays in nearby hotels, restaurants, and the sale of regional products.
According to the Lower Austria Tourist Board, the Raxalpe is one of the most popular excursion destinations in the Vienna Alps. The modernizations are intended to help maintain stable visitor numbers in the future and offer a diverse range of activities for all age groups.
It is particularly noteworthy that the regional funding from ecoplus – the business agency of Lower Austria – has contributed significantly to the implementation of these projects. According to Managing Director Helmut Miernicki, modern infrastructure is one of the basic requirements for an excursion experience like the one on the Rax to unfold its full potential.
Reopening after revision: Start of the new season
After a short overhaul from April 22 to 30, the Rax cable car will resume regular service on May 1. The maintenance work is part of a carefully planned program designed to ensure the safety and reliability of the facility. Operator Bernd Scharfegger emphasizes that the high quality of the service can only be maintained through continuous investment.
In less than eight minutes, the cable car takes guests from the valley station to the 1.545-meter-high mountain station. From there, numerous hiking trails and mountain huts invite you to enjoy extended hikes and relaxing breaks. Especially on clear days, visitors are treated to stunning panoramic views extending far into Styria.
Cultural impulses: Sigmund Freud and the Rax
The idea of incorporating Sigmund Freud as a leading figure in the new concept points to the cultural significance of the Raxalpe. Freud was an avid hiker and spent many summers in the region. He saw outdoor activity as an important counterbalance to his intensive scientific work. With the so-called "Sigmunds," this historical detail is now brought to life for visitors. This creates an interesting connection between scientific heritage and the experience of nature, culturally enriching the Rax cable car offerings.
Today, the Rax cable car exemplifies the successful combination of tradition and innovation. The new "Pioneers & Free Spirits" attraction concept not only honors the history of the Rax but also creates a fresh, modern visitor experience. The extensive investments in infrastructure, accessibility, and quality of experience contribute to strengthening the Raxalpe as one of the leading local recreation areas in eastern Austria.
For all those who want to combine relaxation, culture and nature, the Rax remains an indispensable destination – and the Rax cable car is the gateway to one of the most beautiful regions in Lower Austria.
and 