The Alpine Hospitality Summit will take place in Kitzbühel on May 15, 2025. Around 280 decision-makers from the Alpine hotel real estate and holiday hotel industry will come together at the Grand Tirolia Kitzbühel to discuss current developments and challenges in the industry. The event, organized by Prodinger Tourism Consulting, will highlight key topics such as investments, architectural trends and new business models in the hotel industry.
One focus is on the increasing importance of medical health services in hotels. The trend is moving away from classic wellness services towards well-founded medical wellness concepts, which are in high demand, particularly in the luxury segment. The legal framework for hotel developments will also be addressed, for example in relation to spatial planning and building regulations. The expansion of international hotel groups in the Alps will also be analyzed as part of the conference.
One of the prominent participants is Dr. Christian Harisch, chairman of the Kitzbühel Tourism Association and founder of the Lanserhof Group. With his successful health resorts, he shows how medical innovations can be integrated into the hotel industry. The event is aimed at investors, operators and industry experts who want to exchange ideas about the latest developments in alpine tourism.